But how many people have you spoken to since the drama unfolded who have sworn off the site forever? More than likely, none. Ignorance certainly is bliss, isn't it?

How has the world's most successful social media outlet of all time, originally starting as a harmless Harvard joke, even got itself in this position? You only have to look at its appalling default privacy settings, as well as the increasing number of highly targeted advertisements appealing to a millenial market who would sacrifice their personal privacy for Instagram likes from hash-tagging their favourite brands. But is it Facebook's fault? Debatable, but here's something which definitely is.

My father Brad, a peculiarly curious man, was listening to the Facebook data scandal unfold through Zuckerberg awkwardly stumbling through questions from US senators on live television, when he decided to download his own Facebook data. What he found next in a folder titled "messages" was ultimately concerning – a man with the same name as him, living in Queensland, a far stretch from our family suburban home in Sydney's south-west, typing in a lengthy Facebook Messenger group chat to people my father has never had any association with. A man named Glen is attempting to sort out jackets for the group for some sort of stage performance.

Loading

"Hi Gents. Can you please let me know what size jackets you are? Don't worry about sleeve length and all the other stuff," Glen says.

"Not sure as I don't own one ... definitely should stick to brighter colours tho (sic)," Brad replies.

Is my dad living a second life up north fronting a rockabilly band and giving out bad fashion advice? No, and it's not just because he has no sense of fashion. It's because the man has been a hard-working electrician for the last 30-something years and wouldn't be caught dead in a red satin jacket. He prefers hi-vis, comes home from work, says "I'm buggered" everyday and is usually snoring within minutes.

So what's the deal, Facebook? This shouldn't be happening. It's one thing to sell users' private data to a private company; it's another to pry into the private lives of users.

In saying that, the content of the conversation is harmless. There's not much anyone can do with bad fashion tips and clothing sizes. But what if this situation was different? What if someone offered to buy the jackets for everyone and shared their banking details through Messenger? What if someone shared their home address to have them delivered to? What if intimate details of your love life ended up in a stranger's inbox? I can guarantee if you went through my Facebook Messenger, you would find all of those things shared with my friends, family, partners and former partners in one way or another, as you would with most people in their mid-20s. We aren't concerned about privacy. We are too interested in the luxury of convenience and the addiction of self-interest.

Hometown, job, mutual friends, phone number, email, likes – how would anyone feel they're entitled to any privacy at all when these are the kind of things they're willing to list publically? There's no doubt that Facebook is to blame for the kind of information they've sold, but it's hard to say whether they are for an "invasion of privacy". We crave self-importance. We crave validation. We crave attention. We will be our own demise.

We take our privacy for granted. We don't deserve it.