“This is the best view of the world.” Source: AP

“His vision for Apple was a company that turned powerful technology into tools that were easy to use, tools that would help people realise their dreams and change the world for the better,” Cook said of the late Steve Jobs.

“Our products do amazing things, and just as Steve envisioned, they empower people all over the world,” Cook added. “People who are blind and need information read to them because they can’t see the screen. People for whom technology is a lifeline because they are isolated by distance or disability.”

“People who witness injustice and want to expose it. And now they can, because they have a camera in their pocket all the time,” he said to a cheering crowd.

The CEO spoke for around 20 minutes, not only speaking about Steve Jobs’ visions, but some personal memories of his own, and challenged students to make a difference regardless of where they end up working.

“The sidelines are not where you want to live your life,” Cook said.

“The world needs you in the arena.”

He often referred to his hero, Martin Luther King Jr as an example of how just one person can make a huge difference to the world.

“History rarely yields to one person, but think and never forget what happens when it does. That can be you. That should be you. That must be you.”

Of course, being Tim Cook from Apple, he couldn’t help make a little joke at his rival’s expense.

“Please silence your cellphones,” he announced.

“For those of you with an iPhone, just place it in silent mode. If you don’t have an iPhone, please pass it to the centre aisle. Apple has a world-class recycling program.”

Apple CEO Tim Cook, left, shares a laugh with Nelson A. Carbonell Jr., university chairman of the board of trustees, before George Washington University's commencement. Source: AP