Nick Xenophon is billed as the X-Factor in South Australia’s election, today the X-Factor released his X-factor in a jaw-dropping campaign commercial.

The two-and-a-half minute spot mixes singing with skateboarding, melody with melodrama and rapping with flat out ridicule.

And it’s guaranteed to get stuck in your head.

The chorus claims “We’re the best, we’re SA Best, come on and put us to the test, make a change in the nick of time, forget the rest vote SA Best”.  

The 'nick of time' pun was certainly intended. 

Mr Xenophon, who quit the Senate last year to stand in the state election, is the star of the campaign that includes candidates standing for the new party, apparently happy to sing along to the tune.

But there’s a very fine line between a catchy campaign tune and a ditty that ends in disaster.  

In 2010 the Nationals recruited the brains behind the catchy “C’mon Aussie, C’mon” campaign to rebuild the Nats brand for regional Australia.

What followed was a campaign credited for much of their success at the ballot box that year.

More often than not, campaign tunes get remembered for the wrong reasons.

In 2013 Western Australian Family First candidate Henry Heng combined his family’s happy snaps with a tune imploring “let’s all vote for Henry”.

The video swept its way across the Nullarbor and across the world.

In the end, it garnered drastically more clicks than votes, Mr Heng remains unsuccessful despite a number of campaigns.

The gold standard in Australian election jingles remains Gough Whitlam’s “It’s Time” campaign from 1972.

Featuring a procession of stars including Barry Crocker, Jacki Weaver, Little Pattie, Graham Kennedy, Jack Thompson and Bert Newton, the song and matching T-Shirts appealed to younger voters who turned out for Whitlam in droves. 

Labor won government for the first time in 23 years and the phrase “it’s time” remains part of our political landscape today.

There was a lot about Donald Trump’s presidential campaign that was unorthodox, but the so called Freedom Girls of Florida may take the cake.

Using a popular tune from World War One, the girls lip-synched the tune “Freedom’s Call”.

Despite the relationship with the Trump campaign ending in a law suit, the Freedom Girls were named by Time magazine in the “45 Americans Who Defined the Election”.

They’ve since released three singles.

No list of election advertising is complete without Dale Peterson.

The tough-talking, gun carrying, big hatted candidate for Alabama Agriculture commissioner shot to fame after promising to “name names and take no prisoners”.

Chris Matthews from MSNBC called it “the most all-out, all-American, hot dog, apple pie and I love my gun, US of A political ad ever made."

Sure, not all the facts in his ad are accurate, but he has a horse and is holding a gun so “listen up”.

He also bears a striking resemblance to more recent ads by Bob Katter.

Peterson finished third in the republican primary with 27% of the vote, but will live on in lists like these.  

© Nine Digital Pty Ltd 2018