Felicity Jones as Jyn Erso in a scene from the latest Star Wars Film, ‘Rogue One: A Star Wars Story’. Picture: Jonathan Olley/Lucasfilm Ltd. via AP

But while Rey (Daisy Ridley) and Jyn Erso (Felicity Jones) have earned their place among the series’ most loved characters, some companies are still failing to create Star Wars merchandise for women.

Last year Disney had kids asking #WhereIsRey, after Ridley’s character was left out of The Force Awakens merchandise, and now Uniqlo customers say they are “very disappointed” at the lack of female Rogue One clothing on sale.

Uniqlo is currently selling Star Wars-themed T-shirts and sweat shirts to promote the new film, but all the items are labelled as “Men’s” or “Boys”. There are no “Women’s” items.

When clicking on the “Women” tab on the Uniqlo website, the same men’s items are displayed.

The Uniqlo Star Wars T-shirt range.Source:Supplied

The Uniqlo Star Wars sweatshirt range.Source:Supplied

Customers took to the Uniqlo Facebook page and called the retailer “disappointing” and “sexist”.

“Hey Uniqlo, where are the Rogue One Tees for women?” wrote one woman on Uniqlo’s Facebook page.

“Men and women have very different bodies and all the women I know prefer tees to have a cut with that in mind. And you shouldn’t label the children’s tees as ‘boys’ as that leads to stereotyping that girls don’t like sci-fi and girls who do are not normal. I know from growing up a sci-fi liking girl the affect this has. It is 2016 please help fight gender stereotypes.”

Another woman wrote: “Uniqlo — I am VERY disappointed with you. You label the children’s Rouge One T-shirts as ‘Kids’ on your promo email, but on your website they are all listed as BOYS T-shirts. I have an eight-year-old daughter who is Star Wars crazy ... to assume that no girls are interested in Star Wars is sexist beyond belief!

“Especially since the main hero in the last two movies have been strong female characters. How about you amend the listing to not exclude girls, or you produce some girls clothing????

A spokeswoman for Uniqlo said the brand intentionally promoted the line in a gender “neutral” way.

“The Star Wars UT line has been designed with a cut that is suitable for both men and women,” she said.

“In some markets, we recognise opportunities to promote the line in a more neutral way, both in store and on our website.

“We are very pleased that the line has proven universally popular, and we produce a wide variation of sizes to ensure demand is met.”

rebecca.sullivan@news.com.au