Costume designer Sandy Powell: definitely not Tilda Swinton. Picture: Getty Images

During their Oscars red carpet coverage today, the presenters at E! News waxed lyrical for several minutes over Tilda Swinton’s bold red carpet look.

They were firmly in support of Swinton’s eccentric outfit, but there was one problem: they weren’t looking at Swinton at all, but costume designer Sandy Powell.

Oscars 2016: Winners, losers and highlights

All Oscars host Chris Rock’s best jokes

The most awkward moment of the Oscars

The panel, including Kardashian matriarch Kris Jenner and E! host Giuliana Rancic, gushed over I Can’t Believe It’s Not Swinton’s fashion choices.

“I’m a little jealous because it looks so comfortable,” said Jenner.

“The thing about Tilda Swinton that I love so much is that she takes fashion risks, it’s always ‘fashion’,” said Rancic.

The E! News presenters waxed lyrical over the outfit, but had no idea who was wearing it. Picture: GettySource:Getty Images

Tilda Swinton, y’all. Picture: GettySource:Getty Images

As mix-ups go, this one paled in comparison to that made by beauty blog True Beauty, who made the biggest social media stuff-up of today’s Oscars when they tweeted out a picture of two-time Oscar winner Whoopi Goldberg on the red carpet, mistakenly identifying her as Oprah Winfrey.